Our easy to read multi-campaign dashboard gives you the metrics that matter at a glance
Facebook and Google each prove their own dashboards, their own way of looking at the data and their own tools and language for your to learn.
Muzaara’s user-friendly dashboard can display all of your campaigns at a glance, with a cohesive look and coherent data that gives you a real-time glimpse of your ads’ performance.
We know what matters most to your bottom line, and we know how important it is for you to be able to check on your paid ad campaigns to make sure they’re creating value, not draining it away. Our dashboard lets you see click-through-rates, cost per click, click volume, and number of impressions in easy to read numbers, right alongside the total spent on each campaign, the cost per mille (cost per thousand impressions), and most importantly, the cost per action—how much you’re spending on advertising to produce each sale.
A real-time graph of these performance metrics is also displayed on your dashboard, so you can spot trends and make sure things are headed in the right direction. Of course, our smart-automation campaign management algorithm will be watching these trends, too, and optimising your ad placement to your graph showing more and more click throughs—and a cost per click/cost per action that declines just as rapidly.
Our platform make it easy to see all your Google PLA and Facebook performance in one dashboard.